20 Content Ideas for Reels & TikTok


Social Media’s Short Form Video has truly EXPLODED all over the internet in the last few years, but especially since TikTok really began to take off 2017-2019. Then, in 2020 their growth sky-rocketed, and people began to use TikTok to market their business, brand, products and more!

One thing I teach my network marketing team is to show up on the platform your ideal customer, client, and lead is most actively engaged. Whether it’s Facebook, Instagram, or TikTok.. Each of these platforms is focusing more and more on video content!

TikTok has been a very famous video social media app for a while and Instagram decided to jump into the short form video content game a few years ago when they launched REELS. This decision was incredibly smart. Many people were either leaving Instagram or rarely on it anymore, and spending most of their time scrolling on TikTok. Just recently Facebook launched REELS to also compete in this video content arena.

Considering the world today has drastically shifted to selling, marketing, and running businesses on social media… it’s only fitting that most companies, entrepreneurs, and brands are keeping up with the social media trends. I shared in this podcast episode the top 2022 social media trends. Social Media seems to be changing on the daily, but one thing that has continued to grow is video content. So, I want to share with you 20 ways to market your business, products or services using REELS and TikTok’s.

20 Social Media Content Ideas for REELS & TikTok’s

DISCLAIMER: I do not own the rights to any of these videos or music (except my own) that are featured in this list. I am simply sharing public content for Educational Purposes. 

Introduce Yourself

Behind the Scenes

Re-Cap of Day, Trip, Conference, Project, Etc..

Before & After

Tutorial or How To

Niche Tip or Hack

Answer Frequently Asked Questions

Explain Your Product or Service

Entertain your Audience with a Trending Sound

Customer Testimonials

Meet the Team

Bloopers

Repurpose Old Content

Use TikTok Videos

Checklist

Encouraging or Motivational Message

Unbox Products

Expectations vs. Reality

How it started vs How it’s going

Tell a Story

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